Holiday season shopping

I believe that the largely popular holiday shopping days like Black Friday and Cyber Monday are very beneficial to both the consumers and the producers. The consumers are offered products at a lower cost which may bring down profits at first but as more units are sold the profits exceed normal retail sales. These days can help to keep retailers in business and give them more of a margin for holiday offseason error or money loss. Overall these days are very important for the American economy as they are generally guaranteed to bring great gains and profits.